@incollection{SchmidDauthKotulla2011, author = {Schmid, Stefan and Dauth, Tobias and Kotulla, Thomas}, title = {The acquisition of Reebok by Adidas}, url = {http://link.springer.com/chapter/10.1007/978-3-8349-6793-0_42}, institution = {Chair of International Management}, year = {2011}, language = {en} }