Four Modes of Collaboration in Individualization Based CRM
- Begutachtete wissenschaftliche Publikation / Reviewed research paper
| Document Type: | Conference Proceeding |
|---|---|
| Language: | English |
| Author: | Kathrin M. Möslein, Frank Piller |
| Center: | Center for Leading Innovation and Cooperation (CLIC) |
| Year of Completion: | 2003 |
| Note: | Proceedings of the 3rd Annual EURAM Conference Managing Through Variety: The European Style?"", edited by Donatella Depperu, Milan, Italy, April 3-5, 2003" |