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A simple needmining implementation

  • Showcasing needmining (the semi-automatic extraction of customer needs from social media data) with Twitter data. It uses the handling of the Twitter API provided bythe package 'rtweet' and the textmining algorithms provided by the package. Niklas Kuehl (2016) (DOI 10.1007/978-3-319-32689-4_14) wrote an introduction to the topic of needmining.

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Metadaten
Document Type:Other
Language:English
Author:Dorian Proksch
Chairs and Professorships:Chair of Innovation Management and Entrepreneurship
URL:https://cran.r-project.org/web/packages/needmining/index.html
DOI:https://doi.org/1007/978-3-319-32689-4_14
Year of Completion:2019
Content Focus:Practitioner Audience