Funktionen und Erscheinungsformen von Messen
Document Type: | Part of a Book |
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Language: | German |
Author: | Manfred KirchgeorgORCiD |
Chairs and Professorships: | Chair of Marketing Management and Sustainability |
Year of Completion: | 2003 |
Note: | in: Handbuch Messemanagement, Wiesbaden 2003, S. 51-72 |