Marketing - Arbeitsbuch: Aufgaben, Fallstudien, Lösungen
| Document Type: | Book |
|---|---|
| Language: | German |
| Author: | Manfred Kirchgeorg |
| Chairs and Professorships: | Chair of Marketing Management and Sustainability |
| Year of Completion: | 2008 |
| Note: | 10. ed. Wiesbaden: Gabler, 2009 |