The Siesta is Over: A Rude Awakening from Sustainability Myopia
| Document Type: | Part of a Book |
|---|---|
| Language: | English |
| Author: | Manfred Kirchgeorg |
| Chairs and Professorships: | Chair of Marketing Management and Sustainability |
| Year of Completion: | 2005 |
| Note: | In S. Sharma & M. Starik (Eds). New Perspective in Research in Corporate Sustainability, Volume 3 (2005), Corporate Environmental Strategy and Competitive Advantage,S. 232-258 |