Digital value creation in german SMEs : a return-on-investment perspective
| Document Type: | Doctoral Thesis |
|---|---|
| Language: | English |
| Author: | Paul PfisterORCiD |
| Referee: | Claudia Lehmann, Dominik K. KanbachORCiD |
| Chairs and Professorships: | Chair of Digital Innovation in Service Industries |
| Place of publication: | Leipzig |
| Year of Completion: | 2022 |
| Page Number: | VI, 95 |
| Note: | Dissertation, HHL Leipzig Graduate School of Management, 2022 included: Pfister, Paul ; Lehmann, Claudia: Returns on digitalisation in SMEs : a systematic literature review. Pfister, Paul ; Lehmann, Claudia: measuring the success of digital transformation in German SMEs. Pfister, Paul ; Lehmann, Claudia: Digital value creation in German SMEs : a return-on-investment analysis. Pfister, Paul ; Lehmann, Claudia: Measuring digitisation in SMEs : a digital ROI model. |
| Licence (German): |  Urheberrechtlich geschützt |