Maja Petrushevska

• In an increasingly VUCA world, it is important that corporations effectively practice compliance and integrity. However, even when they are truly dedicated to this practice, corporations still face a growing number of challenges. This is shown in the results from the survey with compliance and integrity experts, in which various challenges were identified. These challenges are interrelated and categorized in the following four categories: (1) conflicting goals and incentives set by the top management, (2) corporate members’ lack of awareness for the need and importance to practice compliance and integrity, which influence (3) corporate members’ lack of willingness, as well as their (4) lack of ability to do so. To mitigate these challenges, based on the survey results, this paper discusses the identified nudges – subtle behavioral interventions – applied by the companies. Nudges have the potential to promote ethical behavior and can be a valuable addition to the traditional compliance measures and integrity polices. Yet, they need to be tailored to the specific context and behavioral problem, to the organizational culture, as well as to the overall corporate strategy in order to develop a comprehensive approach for promoting compliance and integrity in the workplace.