Chair of Strategic Entrepreneurship
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Purpose
Literature on entrepreneurial resourcefulness (ER) has grown constantly in the last two decades. ER is a construct that describes the specific behavior of entrepreneurs, focusing on the generation and deployment of resources to pursue an opportunity. Since the ER literature has expanded and diversified, the purpose of this study is to integrate its findings with existing knowledge about the construct.
Design/methodology/approach
The study applies a systematic literature review approach, following the methodology of Tranfield et al. (2003). The authors identify and synthesize 31 studies focusing on ER.
Findings
The literature on ER can function on four different levels: (1) individual, (2) organizational, (3) contextual, and (4) effectual level. Studies on ER concentrate on either the individual or the organizational level, with the contextual and effectual levels appearing as additional study categories for the studies. Behind this categorization, research views ER either as an antecedent influencing a specific effect or as an outcome resulting from a particular context.
Originality/value
This paper is the first of its nature, structuring the existing ER research and proposing a research agenda on ER with seven concrete research avenues and their research questions. Based on the systematic literature review, the authors develop a framework consolidating the interrelations of the different levels.
In today's data-driven era, ubiquitous concern about environmental issues pushes more startups to engage in business model innovation that promotes environmentally friendly technologies. The goal of these startups is to create technology-based products and services that enhance environmental sustainability. In this context, artificial intelligence promises to be a key instrument to create, capture, and deliver value. However, the existing literature lacks a deep understanding of how startups using AI innovate their business models to achieve a positive environmental impact. Therefore, this paper investigates how green technology startups utilize AI from a business model innovation perspective for environmental sustainability. We conduct a qualitative, exploratory multiple-case study using the Eisenhardt methodology, based on interview data analyzed using qualitative content analysis. We derive five predominant manifestations for AI-driven business model innovation and identify archetypical connections between business model dimensions. Further, we establish three overarching archetypical associations among the cases. In doing so, we contribute to theory and practice by providing a deeper account of how green technology startups attempt to maximize their positive environmental impact through AI. The results of this study also highlight how business model innovation driven by AI can support society in securing a more environmentally sustainable future.
Purpose
When CEOs are publicly weighing in on sociopolitical debates, this is known as CEO activism. The steadily growing number of such statements made in recent years has been subject to a flourishing academic debate. This field offers first profound findings from observational studies. However, the discussion of CEO activism lacks a thorough theoretical grounding, such as a shared concept accounting for the heterogeneity of sociopolitical incidents. Thus, the aim of this paper is to provide an archetypal framework for CEO activism.
Design/methodology/approach
The authors used a multiple case study approach on 145 activism cases stated by CEOs and found seven distinct statement archetypes.
Findings
The study identifies four main structural design elements accounting for the heterogeneity of activism, i.e. the addressed meta-category of the statement, the targeted outcome, the used tonality and the orientation of the CEOs’ positions. Further, the authors found seven distinguishable archetypes of CEO activism statements: “Climate Alerts”, “Economy Visions”, “Political Comments”, “Self-reflections and Social Concerns”, “Tech Designs”, “Unclouded Evaluations” and “Descriptive Explanations”.
Research limitations/implications
This typology classifies the heterogeneity of CEO activism. It will enable the analysis of interrelationships, mechanisms and motivations on a differentiated level and raise the comprehensibility of research-results.
Practical implications
The framework supports executives in understanding the heterogeneity of CEO activism and to analyse personality-fits.
Originality/value
To the authors’ knowledge, this marks the first conceptualisation of activism developed cross-thematically. The work supports further theory-building on CEO activism.
Acting beyond concepts
(2022)
There is a lack of understanding about early-stage entrepreneurial actions, as existing research focuses on later stages and overlooks how experience impacts entrepreneurial actions. However, entrepreneurial experience has a pivotal role in shaping entrepreneurial actions, serving as a distinguishing factor within the scope of this study. Therefore, we employ a grounded theory research approach building on 112 in-depth interviews in which we differentiate between novice and experienced entrepreneurs. We analyzed the extensive data set following the methodology of Gioia et al. Our findings include the identification of three dimensions of entrepreneurial activities, namely Entrepreneurial Alignment, Resource Enhancement, and Value Generation, that are relevant for both novice and experienced entrepreneurs. In addition, we are able to identify 27 specific entrepreneurial actions distributed between the three dimensions but differing depending on whether the entrepreneur is a novice or experienced. Examining these results, we outlined differences and commonalities in the activities of the two groups: novice entrepreneurs follow a sequential, unconnected, and perfectionist-driven process, while experienced entrepreneurs adopt a parallel, interconnected, and iterative process across the three dimensions. Practitioners and researchers can benefit from the study’s results for entrepreneurship education and resource theories in the early-stage venture creation.
The new normal
(2024)
The recent surge in artificial intelligence (AI) adoption by small and medium-sized enterprises (SMEs) has garnered significant research attention. However, the existing literature reveals a fragmented landscape that hinders our understanding and application of insights about AI use in SMEs. We address this through a systematic literature review, wherein we analyze 102 peer-reviewed articles on AI adoption in SMEs and categorize states and trends into eight clusters—(1) compatibility, (2) AI readiness, (3) knowledge, (4) resources, (5) culture, (6) competition, (7) regulation, and (8) ecosystem—according to the technology–organization–environment model. Our research reveals valuable insights but also identifies significant gaps in existing literature, notably the oversight of trends identification as a pivotal driver and the neglect of legal requirements. Our study clarifies the AI implementation within SMEs, offering a holistic and theoretically grounded perspective to empower researchers and practitioners to facilitate more effective AI adoption and application within the SME sector.
This publication-based dissertation, comprising four unique research papers published in peer-reviewed journals, contributes to innovation management theory and explores how organizations can maximize the value of innovations in the new digital normal. It draws insights from 31 cases, 86 semi-structured interviews, and 804 survey participants (excluding pilot studies), employing a diverse range of qualita-tive and quantitative methodologies. The dissertation investigates how organizations can create and cap-ture value from innovations, focusing on contingent and contextual dimensions, capabilities, and leader-ship styles. As a result, it makes four key theoretical contributions. First, it proposes that innovation performance is equifinal but contingent on the configurational approach for each organization (e.g., combinatorial recipe). Alignment between innovation approaches and performance strategies is essen-tial to gain a competitive advantage. Second, it underscores the vital role of middle managers as the crucial link between top management and employees. This middle-up-down management approach combines distinct leadership and communication capabilities to integrate innovations (e.g., innovative work behaviors, digital technologies) into daily working routines, thus facilitating innovation routiniza-tion (e.g., effective innovation implementation). Third, organizations that possess adequate higher-order business model and process efficiency dynamic capabilities evaluate various dimensions (e.g., value, individual, technological, organizational) in their internal and external contextual periphery to deter-mine their action potential. This enables them to assess, reconfigure, and integrate value creation oppor-tunities into their operational capabilities (e.g., business model, processes), leading to improved per-formance when digitally transforming. Fourth, this dissertation conceptualizes the multidimensional (e.g., individual, team, organizational) digital leadership phenomenon, grounding it in the domain of (strategic) leadership theories. Digital leaders constantly oscillate between leading themselves and oth-ers and leading their organizations to create innovative work environments that foster performance. The combined findings of the dissertation call for novel market approaches and adjusted forms of leadership for organizations to thrive in the new digital business landscape. Avenues for further research to enrich the current academic discourse are also presented. If organizations are to enhance their performance (e.g., increase the likelihood of capturing value from their innovations, or deriving a competitive ad-vantage), understanding the underlying mechanisms outlined in this dissertation should help organiza-tions in this endeavor.
Recent years have seen a surge in research on artificial intelligence (AI)-driven business model innovation (BMI), reflecting its profound impact across industries. However, the field’s current state remains fragmented due to varied conceptual lenses and units of analysis. Existing literature predominantly emphasizes the technological aspects of AI implementation in business models (BMs), treating BMI as a byproduct. Additionally, there is a lack of coherent understanding regarding the scope of BMI propelled by AI. To address these gaps, our study systematically reviews 180 articles, offering two key contributions: (1) a structured analysis of evolving research dimensions in AI-driven BMI, differentiating between static and dynamic views of BMI, and (2) a framework presenting distinct research perspectives on AI-driven BMI, each addressing specific managerial focuses. This synthesis facilitates a comprehensive understanding of the field, enabling the identification of research gaps and proposing future avenues for advancing knowledge on the management of AI-driven BMI.
This study draws on dynamic capabilities to investigate ecosystem innovation, exploring the interplay between regulation and digitalization in shaping market landscapes. It particularly focuses on innovations in healthcare, examining how dynamic capabilities in ecosystems foster transformative solutions. The healthcare ecosystem is facing the challenge of adapting and innovating amidst strict regulations and diverse stakeholders. This presents a unique industrial landscape, with the need to consider innovations in the healthcare sector as a separate case. The existing literature emphasizes that dynamic capabilities, especially sensing, seizing, and transforming, are crucial for ecosystem players to effectively orchestrate long-term innovations. However, the specific role of these capabilities in addressing the unique challenges posed by regulation and diverse stakeholders in the healthcare sector remains largely unexplored. There is a lack of concrete insights into how these capabilities contribute to fostering innovations in the healthcare ecosystem. This study focuses on the German healthcare ecosystem as it tackles with the profound challenge of adapting and innovating within the constraints of stringent regulations and a diverse stakeholder landscape. The study aligns with the issuance of the Hospital Future Act which compels the entire healthcare ecosystem in Germany to undergo comprehensive digitization. By investigating this evolving landscape, this research aims to contribute valuable knowledge on the intersection of ecosystem innovation and dynamic capabilities, leveraging the German healthcare case as a timely and insightful example. To address the research question of how dynamic capabilities in innovation ecosystems foster transformative solutions, we adopt an embedded case study design, focusing on the German healthcare ecosystem. Applying the inductive approach for concept development this research paper builds on qualitative data collected through interviews from diverse actors in the German healthcare sector. This study offers a targeted framework to reveal the unique ecosystem innovation capabilities needed in the healthcare system. It specifically examines the convergence of regulatory structures and multiple stakeholders in creating innovative solutions for the healthcare sector. These findings not only offer valuable implications for scholars and practitioners navigating the evolving landscape of healthcare innovation, but also enhance the broader understanding of dynamic capabilities in innovation ecosystems.
Environmental grand challenges such as marine pollution or climate change persist, highlighting the importance of environmental protection. As firms are a reason for these problems, they face increasing pressure from stakeholders to do business environmentally friendly. For example, policy makers introduce new regulations such as the Corporate Sustainability Reporting Directive mandating firms to publish information on how their operations impact the environment. Therefore, green development has become an important issue for firms, with firms making significant green investments. A specific mode of green investments are Green Mergers and Acquisitions (GM&As) which allow firms to access green resources and capabilities and drive green development quickly. However, research on GM&As is scarce and controversial with motives and objectives for conducting such transactions being ambiguous. On one side, scholars argue that GM&As facilitate green transformation whereas other scholars claim that GM&As are a mere impression management tool to respond to external pressure. As GM&As have increasingly garnered attention from scholars and practitioners alike, gaining a differentiated understanding of the various types of GM&As is important. Furthermore, deriving a comprehensive picture over motives and objectives of GM&As holds great value to advance our limited understanding of those corporate activities and helps to clarify the rather ambiguous findings. Drawing on efficiency and legitimacy theory, this article conducts a multiple-case study based on firms from heavy polluting industries and low polluting industries which are headquartered in the European Union. Firms were chosen due to their theoretical importance (i.e. polar types). Based on the information gathered during semi-structured interviews, complemented by secondary data for each case, the paper derives a typology of four different GM&A types along the dimensions efficiency and legitimacy: 1) greenwasher, 2) responder, 3) opportunist and 4) transformer. While the greenwasher and opportunist are driven by external pressure to establish legitimacy, the opportunist’s objective is to become more efficient (e.g. more efficient manufacturing process) in its operations whereas the greenwasher’s objective is to use GM&As as an impression management tool. The transformer and responder are motivated internally, with the responder solely reacting to changing market environments (i.e. push to become more sustainable) without increasing efficiency. The transformer, however, strives to become more efficient in its operations with the objective to transform its operation to become more sustainable. By deriving this typology, this paper contributes to theory by highlighting the connection between the motivation and objective to conduct GM&As, shedding light on the interplay between them. Furthermore, understanding the interplay among the motives and objectives of firms pursuing GM&As provides stakeholders with a better understanding which firms strive to become more sustainable and which firms solely use such transactions as an impression management tool. Therefore, stakeholders, such as policy makers, can navigate the landscape of firms claiming to be sustainable and such firms which truly intend to transform themselves and act accordingly.
In the context of an ever-evolving and unpredictable external environment, the concept of resilience has garnered significant attention, particularly within family firms. Family firms, known for their unique challenges, are in dire need of strategies to enhance their resilience. While the importance of resilience is widely recognized, there remains a conspicuous gap in the understanding of how family firms react and adapt to a series of global economic adversities over time, such as COVID or the financial crisis. By examining the strategic patterns of family firms across different periods of adversity, the present study fills this critical gap, offering insights into the dynamic process of resilience-building in family firms. The methodological approach employs an in-depth multiple-case study of eight German family firms from different industries, with a varying size, ownership structure and family involvement. It combines semi-structured interviews, participant observations, and a thorough review of secondary materials, such as annual reports, newspaper articles, dossiers and site visits, for further triangulation of the data. This methodology not only ensures scientific rigor and validity of the findings, but it also provides a groundbreaking perspective on the resilience-building mechanisms employed by a diverse sample of family firms. Central to the findings are six aggregate dimensions entailing detailed strategic patterns identified as critical to the resilience-building of family firms. These dimensions are a continuous reflection on family values and dynamics, long-term business promises, the augmentation of social capital, proactive business development, efficacious crisis management, and an enhanced security mindset, which are then integrated in an overarching framework. For each strategic pattern, examples and case excerpts are presented that vividly illustrate their operating mechanisms, offering a granular view of how these strategies collectively contribute to the resilience of these firms. While immediate and short-term crisis response remains a crucial step to counter adversities, several strategic patterns in resilient family firms draw upon long-term oriented planning, relation management and mutual trust between family and businesses’ ecosystem. The theoretical and practical implications of the present study are profound. Theoretically, it contributes to the family firm resilience literature by proposing a new theoretical framework and appertaining patterns that capture the dynamic nature of resilience-building in family firms. Practically, it offers actionable insights for family business owners, managers, and policymakers, guiding them in the development and implementation of resilience strategies.
Technological development takes place globally at high speed which necessitates strategically examining new technologies as well as their surrounding for successful implementation. Therefore, the technological innovation system (TIS) concept gains in importance since analysis happens on multiple levels capturing complex system interactions, which makes it a suitable tool for entrepreneurs, corporates as well as policy makers. TIS offers a holistic perspective and is a widely-used concept for analyzing the development, utilization and diffusion of new technologies and their dynamics, in particular in sustainability transition context. Within the TIS research area, several further developments have enhanced the initial TIS concept. Nevertheless, an integration of all these valuable contributions into one consolidated framework is missing. Therefore, the research objective of this research project is to elaborate an integrated TIS framework. Hence, this research project addresses the following research question: What is the current state of TIS research? Systematic literature review as well as grounded theory are chosen as methodologies. The result is an integrated TIS framework which comprises the following six aggregate dimensions: TIS Core, Structures, Influencing Factors, Context Factors, TIS Performance and TIS Life Cycle. Moreover, system interaction between the three TIS levels is illustrated. On micro-level TIS Core considers the general definition of TIS, the applied case-specific technology as well as the purpose indicating the motivation. The meso-level contains two aggregate dimensions that generate an overview of the whole market situation. First, Structures which consider technology and infrastructure as well as the influence of stakeholders. Second, Influencing Factors comprise of resources and capabilities, externalities, market as well as governance. Context Factors represent the macro-level and include the technological and structural context as well as macroeconomical context since TIS are not isolated systems but dependent on many other (external) variables such as economic particularities and broader societal constructs. Positive dynamics, negative dynamics as well as system dynamics affect the overall TIS Performance over time. Additionally, the framework is underlined by a time axis reflecting the TIS Life Cycle. TIS Life Cycle takes into account that there are different phases and types as well as the temporal evolvement since TIS are dynamic, not static systems. This research project contributes to the TIS research field by compiling an extensive literature overview as well as deriving an integrated TIS framework that comprises and enhances previous research. Its holistic and adaptable perspective makes it a relevant approach for strategic analysis and policy making regarding the interplay of innovation and technology entrepreneurship, especially within sustainable technology context. Moreover, the research results give recommendations for future research.
In today’s competitive and volatile markets, organizations need to be ambidextrous to succeed, that is, they need to explore and exploit simultaneously. In extant literature, structural ambidexterity as a specific form of ambidexterity has received immense attention. The general idea of this approach is to separate exploration and exploitation into distinct organizational units, meaning that the two orientations are differentiated using organizational structure. More recently, however, researchers began to acknowledge that integration – as a counterpart to differentiation – at the unit level might represent an important and so far, often neglected success factor for organizations pursuing ambidexterity, especially when it comes to knowledge transfer, coordination and information flow between units. Drawing on Social Capital Theory and literature on knowledge exchange across units and teams, we investigate the role of boundary-spanning between explorative and exploitative units that are structurally separated with regard to their relation to product innovation performance of subsequent organizations. Our aim is to provide concrete quantitative evidence and a detailed picture regarding the effects that boundary-spanning (i.e., activities to build “bridges” across organizational boundaries) between explorative and exploitative units have on the product innovation performance (i.e., share of turnover with new-to-firm and new-to-market product innovations as well as innovation speed as a mediator). In addition to testing whether boundary-spanning activities between explorative and exploitative units are positively related to product innovation performance, we also test whether this relationship is subject to a too-much-of-a-good-thing effect, which would be reflected in a curvilinear relationship between boundary-spanning and innovation performance measures, forming an inverted U-shape function. Using data from Swiss manufacturing companies collected in the European Manufacturing Survey (EMS) 2018, we conduct a quantitative analysis using both partial least squares structural equation modelling (PLS SEM) as well as necessary condition analysis (NCA), as the two approaches offer complementary strengths and insights. Our analyses are based on a sample of n=479 complete cases in which structural ambidexterity (or blended forms of structural ambidexterity) were present. The results of our study not only show that boundary-spanning between explorative and exploitative units has a positive effect on product innovation performance (i.e., share of turnover with i) new-to-firm products and ii) new-to-market products), but also that boundary-spanning between explorative and exploitative units is indeed a necessary condition for high product innovation performance with regard to both new-to-firm products (i.e., product innovation in general) as well as new-to-market products (i.e., more radical product innovation). In addition, our results show that boundary-spanning between explorative and exploitative units is negatively related to innovation speed, meaning that more boundary-spanning could in fact, and contrary to our expectation, lead to slower product innovation processes. This effect is, however, only marginally significant. Nevertheless, this refutes the hypothesis that bridging ties between separated explorative and exploitative units not only lead to better results, but also to faster outcomes. Instead, our results indicate that bridging ties can indeed lead to better (i.e., more successful in terms of share of turnover), but not to faster product innovation in ambidextrous organizations. What is particularly interesting here, however, is the fact that innovation speed – also in the opposite direction of our hypotheses – is negatively associated with product innovation performance. These results, hence, demonstrate that innovation speed is not necessarily a good thing and that product innovation processes should not be rushed, but instead, must be managed with due care and diligence. In summary, our results lend support to the claim that boundary-spanning activities between explorative and exploitative units are a mandatory prerequisite (i.e., a must-have) for ambidextrous organizations wanting to achieve a high product innovation performance. The study provides in-depth, empirical insights into the effects that boundary-spanning activities between explorative and exploitative units have on the product innovation performance of organizations pursuing structural ambidexterity or blended forms of structural ambidexterity. These insights are highly relevant for researchers and practitioners alike, as there is currently not enough quantitative evidence on how boundary-spanning activities as well as the thereby established relational or bridging ties, connectedness, and social capital between explorative and exploitative units influence the outcomes in structurally ambidextrous organizations. We extend the current body of knowledge regarding this important question and provide a detailed, multifaceted quantitative analysis using different, complementary methods.
Many companies around the world are looking towards making their organization leaner by concentrating on their core competencies and shedding some of the cost-intensive human resources as a way of cost-cutting. Equity carve-out is one such method of divestiture that companies use to carve out business units or subsidiaries and sell off the equity to the public. By doing so the companies can restructure themselves and make some quick cash or raise immediate capital. Compared to other divestiture methods, it is the fastest way to access the capital without losing complete ownership and control over the unit. The companies could benefit by enhancing growth of the unit which would otherwise lose value in a bigger company or a conglomerate. The extant literature has documented the motives behind choosing equity carve-out and other divestiture methods, the impact on the carved-out subsidiaries and the parent companies as well as the likelihood of businesses/subsidiaries getting carved-out. There is detailed literature on the financial aspects around equity carve-out as it has been mainly used as a financial tool for largely financial benefit. Therefore, it would be crucial to find out which benefits companies have that are non-financial or which non-financial motives were the determining factors to divest. Additionally, it would be of great value to find out if the size of parent companies or subsidiaries, public image, employee reactions, leadership behavior, and such parameters determine the success of a carve-out. Collecting, structuring, characterizing, categorizing, and integrating this information would fill the gap in the existing literature. This categorization is of relevance for discussing potential benefits for companies and the strategies they apply if they decide to divest by carving out. This would enable companies to view equity carve-out not only as a financial tool but also acknowledge of its further strategic benefits. A systematic literature review is necessary to collate and contextualize existing research by first identifying and describing characteristics of equity carve-out and adding them into categories. This would help in broadening our understanding of all the relevant literature on equity carve-out. To cover extant literature, we have covered two online databases: EBSCOHost and Web of Science. We applied the keywords “Equity Carve-Out” i.a., “Split off IPO”, “partial split off", “partial IPO”, “divest*”, “asset sell-off” “sell off” as synonyms. For high-quality results, only peer-reviewed academic journals and English language results were included. After using the keyword string, we removed the duplicates. To ensure the papers belong to credible journals, we included all the journals that matched the quality threshold of impact factor >= 1.5 OR ABS >= 2. We continued excluding abstracts that were not relevant to the research topic. In the end, we analyzed full texts of the relevant studies and identified themes like motives of performing equity carve-outs, the relationship between parents and subsidiaries, information asymmetry, selection of the right divestiture method, value creation, financial performance, and implications. Furthermore, we shed light on future research approaches that academics could pursue.
The imperative shifts towards Digitalization and Sustainability poses a dual challenge for established companies. This is especially relevant for so-called High-Reliability Organizations (HROs) functioning in critical sectors such as energy and healthcare. These organizations emphasize flawless operation within high-risk settings and are characterized by their complex business models that focus on enhanced security and efficiency. Faced with new market pressures and demanding regulations HROs must transform their foundational operating and business models to address emerging chances and risks for digitalization and sustainability, while maintaining their focus on security and efficiency. Growing research regards both sustainable and digital transformations for established companies. However, literature how specifically HROs address either of these transformation challenges is still limited and highly fragmented, and almost none considers the dual challenge of both transformations at the same time. To address this gap in research, this study investigates and synthesizes antecedents, barriers, drivers, and outcomes of digital and sustainable transformations in HROs from existing literature, compares them for possible reciprocal effects and combines the findings to conceptualize a unified framework for a “Twin Transformation” (TT) in HROs. Employing a systematic literature review (SLR), this study integrates two usually distinct research streams: Digital and Sustainable Transformation in HROs. By systematically sampling, analyzing and structuring literature from both domains, the study identifies overlapping and unique organizational factors influencing TT to compare and combine common factors across the two transformations. The SLR methodology facilitates a comprehensive, transparent, and replicable integration of the findings, further supported by a qualitative analysis based on transparent data structures. The study identifies the antecedents, drivers/barriers, and outcomes for both digital and sustainable transformation in HROs. Subsequently, the comparison and combination of the identified organizational factors allows to propose a conceptual framework for Twin Transformation in HROs with specified common and differentiated antecedents, drivers/barriers, and outcomes. By offering a holistic organizational view of TT, this paper guides HROs in navigating the complexities of the Digital and Sustainability “Twin Transformation”. It emphasizes specific common antecedents, drivers/barriers, and outcomes to consider when addressing this dual challenge, as well as differentiated organizational factors that are critical for either one of the transformations. That way, the resulting conceptual framework lays out a possible path for HROs and potentially also other organizations and companies to follow in achieving digitized and sustainable operation and business models. This study presents a novel SLR that bridges the gap between Digital and Sustainability Transformation research with a specific focus on HROs. By proposing a comprehensive empirical framework for TT, it contributes to the academic discourse by addressing the fragmented literature and setting a foundation for future research on combined digital and sustainable transformations, specifically within HROs.
Artificial intelligence (AI) technologies provide novel opportunities to (re)shape various components of business models in the services industry, including value creation, value proposition, and value capture mechanisms. The service industry is therefore moving into a transformative phase. In particular, integrating AI technologies such as GenAI enhances the interaction between service provider and customer, ultimately disrupting the co-value creation mechanism. For instance, chatbots or service robots have become a compelling alternative to human service provision by addressing and processing customers’ requests in a personalized, constantly available, and accurate manner at an efficient and cost-effective rate. This is leading to a paradigm shift and professionals in the service industry can leverage the multifaceted nature of AI to improve, for example, service quality, customer satisfaction and financial performance. In an increasingly competitive and fast-paced environment, this can be a decisive factor in gaining a competitive advantage over other service providers in uncertain times. The integration of AI technologies causes considerable strategic challenges for the top management of service providers. Firstly, they are required to understand how to fully leverage AI’s capabilities to liberate or substitute human capacity to enable value creation innovation within the specific business model. For instance, organizational development and implementation cost should be considered. Secondly, they are required to carefully evaluate critical determinants of customers’ acceptance and perception of AI-enabled services as AI design and functionality must align with customers’ expectations to create true value propositions. Thirdly, they are required to understand opportunities to facilitate revenue generation and cost management. This might include utilizing AI to build dynamic revenue and pricing models as well as cost avoidance or reduction strategies. While research exploring customers’ acceptance of AI-enabled service provision has substantially grown over the last five years, it remains rather unclear to what extent AI technologies impact service providers’ value creation and value capture mechanisms from a scientific perspective. More specifically, it remains to be determined which service delivery processes and capabilities will be impacted by the integration of AI. Additionally, the dynamics of AI-enabled value creation on long-term profitability under the consideration of extensive development and maintenance costs remains rather unclear. Using an explorative approach through semi-structured interviews of top managers in the service industry, the aim of this research is to close this gap. To evaluate the impact of AI, we use a business model innovation (BMI) framework. BMI describes the strategic process of deliberately reconfiguring or improving an existing business model, including the main dimensions value creation, value proposition, and value capture. This will allow a better understanding and provide insights about the impact of AI on value creation and value capture mechanisms from a top management perspective. The main research questions are 1) What are strategic considerations of top managers when assessing the feasibility and viability of integrating AI into their business model? 2) What components of value creation in the service industry can be expanded, improved, or replaced by introducing AI? While research exploring customers’ acceptance of AI-enabled service provision has substantially grown over the last five years, it remains rather unclear to what extent AI technologies impact service providers value creation and value capture mechanisms from a scientific perspective. More specifically, it remains to be determined which service delivery processes and capabilities will be impacted by the integration of AI. Additionally, the dynamics of AI-enabled value creation on long-term profitability under the consideration of extensive development and maintenance costs remains rather unclear. Using a qualitative approach through semi-structured interviews of top managers in the service industry, the aim of this research is to close this gap. To evaluate the impact of AI, we use a BMI framework. BMI describes the strategic process of deliberately reconfiguring or improving an existing business model, including the main dimensions value creation, value proposition, and value capture. This will allow a better understanding and provide insights about the impact of AI on value creation and value capture mechanisms from a top management perspective. The main research questions are 1) What are strategic considerations of top managers when assessing the feasibility and viability of integrating AI into their business model? 2) What components of value creation in the service industry can be expanded, improved, or replaced by introducing AI?
Human behavior is a complex interplay of various factors, with sociocultural backgrounds exerting significant influence on individual attitudes. Certain factors can lead to societal marginalization or the classification of individuals into an “outsider” status. Because of the challenging context, entrepreneurs often act as societal underdogs, challenging prevailing norms and fostering innovation. But the (starting) prerequisites are not the same and therefore – based on the sociocultural background – outsidership also exists among entrepreneurial groups. While a growing body of research has focused on poverty and economic marginalization in entrepreneurship, there remains a dearth of understanding regarding the non-economic dimensions of outsider status. Thus, this study aims to explore the intersection of marginalization and education, recognizing education as a pivotal sociocultural factor shaping entrepreneurial behavior. Drawing on qualitative data gathered through 42 semi-structured interviews with marginalized entrepreneurs, we investigate how individuals lacking formal or economic education navigate entrepreneurial ventures. Our findings highlight several factors that contribute to marginalization, including limited business knowledge, lack of theoretical skills, and restricted access to professional networks. Education-related marginalized entrepreneurs employ various coping mechanisms such as self-directed learning, experiential learning, and active seeking of external support. Despite their diverse backgrounds, these individuals exhibit similarities in their behavioral patterns across various dimensions of the entrepreneurial process. These include opportunity identification, innovation, problem-solving, resource management, leadership, and risk management. Through our analysis, we unveil nuanced insights into the ways in which educational marginalization influences entrepreneurial dynamics. Our results shed light on common motivations and attributes among marginalized entrepreneurs, demonstrating heightened engagement within specific dimensions of the entrepreneurial process. At the same time, risk management is handled in a moderate way with prepared and relatively soft fallback options. Additionally, we identify dualistic patterns in behavior, which evolve over time, partly because of increasing educational attainment or are manifested in the compartmentalization of professional and personal domains. By contributing to the nascent literature on marginalized entrepreneurship with a newly established framework, our study expands scholarly understanding and points toward avenues for future research to delve deeper into the intricate dynamics of marginalization and entrepreneurial behavior. It therefore not only follows multiple calls for qualitative investigations in this field but also generates practice-relevant insights to better understand entrepreneurial behavior by focusing on the human influence of sociocultural backgrounds.
As industries converge and new solutions to complex challenges require collaboration across different organizations, management practice and research increasingly turn their attention to creating and leveraging business ecosystems for value creation. Such ecosystems are usually seen as collaborative networks enabling open innovation through knowledge flows between different organizations. This phenomenon is particularly evident in the agriculture industry, where organizations address overarching challenges like food security, sustainability, affordability, and the need for large-scale technological innovation through collaborating with a variety of stakeholders, including businesses, technology providers, academic institutions, government entities, and consumers. The resulting open innovation in these ecosystems can lead to more sustainable practices, innovative solutions to environmental challenges, or improved food supply. However, leveraging ecosystems for such value creation through open innovation is challenging due to competing governance structures between the ecosystem and the individual organizations. Accordingly, organizations in the ecosystem must find a suitable blend of formal and informal rules, procedures, claimant rights and other interfaces to facilitate the accumulation, development, and allocation of resources, as well as the distribution of organizational output and the resolution of internal conflicts with the required knowledge flows. Managed ecosystems aim to address this challenge by establishing a central organization that coordinates the ecosystem with ambidextrous governance structures to balance the internal exploitative business activities with the external, explorative ecosystem activities. This balance is crucial as it allows organizations to deploy and share existing knowledge and develop and integrate new knowledgefrom both within and outside their boundaries to drive innovation and solve complex challenges in the ecosystem. However, the specific knowledge conversion mechanisms and their interplay with ambidextrous governance structures to facilitate open innovation in managed ecosystems are currently poorly understood and thus investigated in this study. By employing an abductive research, the study builds on a first conceptual model derived from existing literature to subsequently collect and analyze qualitative data from various actors in the OCP Group's phosphate network. This single case study represents a complex managed ecosystem in the global fertilizer industry, centered on the extraction, processing, and distribution of phosphate and its derivatives. The ecosystem integrates large-scale mining operations, advanced chemical processing facilities, and innovative sustainability practices, like the efficient slurry pipeline transport system. Strengthened by global subsidiaries and strategic partnerships for market expansion and technological exchange, the ecosystem also emphasizes community development and research through initiatives and educational institutions. As a result, the study proposes a novel empirical framework that specifies fundamental formal and informal knowledge conversion mechanisms in managed ecosystems for facilitating open innovation, including cross sector partnerships, community engagement initiatives, integrated dynamic knowledge integration networks, and practical training programs. The subsequent description of their interplay and with ambidextrous governance structures highlights their reciprocity leading to an interlinked-ambidextrous ecosystem. The novel insights from the study are a relevant contribution to current open innovation research on knowledge flows and ambidextrous governance in business ecosystems. Here, the study provides a deeper understanding of interlinked-ambidextrous innovation units in ecosystems where organizations are interconnected with different stakeholders through multiple suitable governance structures and specific knowledge conversion mechanisms, which enables them to successfully combine exploration and exploitation activities for value creation. As governance structures delineate the distribution of jointly created value in ecosystems, a suitable design of the interplay of knowledge conversion mechanisms with an ambidextrous governance framework enables organizations to balance and integrate internal and external activities and controls for effective value creation and strategic adaptability in dynamic environments within the agriculture industry and beyond.
The major topics of sustainability and digitalization force small businesses to shift their established business models (BMs) towards digital and sustainable BMs. Due to their unique resource constraints, small businesses face difficulties within this transition process. To study this phenomenon, BMs have comprised a prominent research focus, and related scholarly discussions remain ongoing. A central research stream in these academic discussions is the transition towards digital BMs. Digitalization represents a significant trend and a crucial factor for the success and survival of small businesses. Digital transformation (DT) describes incremental and radical changes of a BM toward digital value proposition, digital value creation and delivery, and digital value capture. Although digitalization and DT have generated interest among scholars, a small business focus is still nascent in the literature. In addition to digitalization, sustainability has become a paramount topic in business research. Many scholars consider the necessity for businesses to shift towards sustainable and inclusive business models crucial for corporate success and societal well-being. The transformation toward a sustainable BM includes technological, organizational, and cultural aspects to tackle environmental and social challenges. While scholars have been extensively studying sustainability and the transformation to sustainable businesses in larger corporations, there remains a lack of studies focusing on the drivers and challenges unique to small businesses. Twin transition combines sustainability and digitalization in a concurrent transition toward sustainable and digital BMs. While some authors have begun to focus on sustainable and digital transformation and connecting digital transformation processes to environmental, economic, and social sustainability, an apparent concentration of scholars on the phenomena for the heterogeneous group of small businesses has yet to form. Barriers and drivers either for sustainable transition or for digital transition are well-established but are still nascent for twin transition. The arising research question is as follows: What are the internal and external antecedents for the transition towards digital and sustainable business models of small businesses? To answer this research question, a multi-staged research approach was chosen. As a first step, the study conducts a systematic literature review (SLR) based on articles in high-quality business and management journals. Small-business-specific barriers and drivers for either digital transformation or sustainable transformation were derived. In a second step a qualitative analysis of semi-structured interviews was utilized. The interviews were conducted with practitioners from various hierarchical levels across German and Austrian small businesses in several industries. The interview data were used to validate the derived internal and external factors and extract small-business-specific barriers and drivers for twin transition. Interview transcripts were coded manually, and barriers and drivers were clustered into aggregated dimensions using the Gioia methodology. This work's main contribution is deriving small-businesses-specific barriers and drivers for twin transition. Furthermore, the categories of these internal and external antecedents are structured within a holistic framework. The barriers and drivers provide guidance for entrepreneurs and managers of small businesses to complete the twin transition pathway successfully. The presented study provides a comprehensive overview of internal and external drivers and barriers of twin transition with a clear focus on small businesses.
Innovation often requires employees to influence social processes to help new ideas gain legitimacy, making new service development (NSD) a very political activity. However, there is little empirical evidence about the impact of political behavior in the context of NSD. Against this backdrop, our empirical results show that political behavior influences NSD, but in different ways. We find that social cohesion necessary for successful NSD strengthens when younger employees engage in office politics - whereas for employees with long tenure, no such positive effects were found. The present research makes suggestions about resource allocation that can leverage political behavior’s functional effects while controlling for its dysfunctions.
This publication-based dissertation covers research on service innovation and service productivity over eight chapters. The first and second chapter provide an introduction into service innovation and service productivity as key elements of a firm’s ability to gain competitive advantages. The third chapter is a systematic literature review that structures research published on service productivity relying on 190 articles. The research offers a new conceptualization of service productivity by emphasizing it as an open and customer-inclusive process that transcends the service producer–customer divide. The fourth chapter is a meta-analysis which analyzes the factors influencing service productivity by relying on 77 articles, 81 independent samples, with a cumulative sample size of 30,238 participants. The study explicates that productivity measurements should equally account for service quality and cost aspects to either reconcile the conflicts or leverage synergies between the two and thus determine the service productivity effect more accurately. The fifth chapter is a quantitative empirical paper (N=554) that explains how individual political behavior affects new service development at the customer interface. The study shows that political behavior has a positive impact on extra-role behavior, thereby allowing to gain deeper insights into customers’ needs, indicating that political behavior is not an exclusively dysfunctional phenomenon. The sixth chapter is a multiple case study (based on 27 cases) that investigates how service innovation’s core concepts must be designed to be reinforcing and mutually supportive with the firm’s service productivity strategy. The study shows that firms are more likely to gain competitive advantages if they link multiple innovation configurations that achieve fit with the firms’ productivity strategy. The seventh chapter is a mixed empirical study that combines qualitative interview data (42 semi-structured interviews) with quantitative questionnaire data (n =125) to shed light on the underlying mechanisms that enhance innovation implementation effectiveness. The study’s results emphasize that achieving high and consistent use of innovations requires organizations to focus on organizational members and their individual characteristics, rather than on organizational design. The eight chapter summarizes the contributions of this dissertation as well as its limitations and potential directions for further research.